The Networked Nonprofit: A MUST read

The Networked Nonprofit by Beth Kanter and Allison H. Fine is a WONDERFUL book!  I’ve finished the first half and can’t wait to delve into the second one.  Although blogs and Face Book pages are great sources of information, there is nothing like a book sometimes!

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Coursera Overload

I am into week 2 of my “E-learning and Digital Cultures” class with Coursera.  There are 30,000 students.   I am glad that I have avoided signing up for Face Book or Twitter participation, since I have read on the discussion forums that the pure number of responses and notifications has been overwhelming.  This is one case where being a lurker makes sense!

I have enjoyed watching the videos in the course for weeks 1 and 2, but admit that I have no interest in or plan to do the class assignment.  I don’t feel any sense of allegiance or commitment to the course.  I believe, as many other students do, that the course instructors need to break down the students into some kind of manageable  chunks for peer sharing.

Coursera: So THAT’S how they plan to make money…..

Over the week-end I signed up for a free Coursera class, E-Learning and Digital Cultures.  I was wondering how Coursera does or will “monetize” their venture.  This N.Y. Times article answers that question.

Students Rush to Web Classes, But Profits May be Much Later

I am curious how this class will be.  I admit, I am concerned that because it is free I will have an easy out.  I wonder what the completion rates are for these classes?  I do think it will be significantly higher for folks who obtain a certificate or, of course, class credit.  

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What is your nonprofit’s call to action?: Identifying clear objectives

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Sometimes lost in the sea of social media are the basics of a good nonprofit web site.  “How to Create Clear Objectives For Your Nonprofit’s Website” is a good overview of the importance of clear objectives for your organization’s web site, particularly related to calls to action.  The article, on John Haydon’s website, includes a useful worksheet.

Melding Strategy with Storytelling

Interesting blog post about the importance of harnessing the storytelling power of social media with  strategy.  Doing so is especially important for non-profits – social media is a great opportunity to tell success stories and personalize your non-profit mission.

Read   Why-your-social-media-plan-needs-gurus-and-storytellers” here.