How do you measure social media impact? What is success?

Short answer:  I am learning!  I just registered for a free webinar

 Measuring the Networked Nonprofit – Simple Steps for Measuring Social Media Results

on this topic, presented by Beth Kanter, author of  “Measuring the Networked Non-profit: Using Data to Change the World.  The webinar is sponsored by CharityHowTo.com and registration information is here.

Beth Kanter is an expert on social media for non-profits and I strongly recommend perusing her blog for great information.  She is also on Face Book, Twitter, Pinterest, LinkedIn, to name a few!

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Melding Strategy with Storytelling

Interesting blog post about the importance of harnessing the storytelling power of social media with  strategy.  Doing so is especially important for non-profits – social media is a great opportunity to tell success stories and personalize your non-profit mission.

Read   Why-your-social-media-plan-needs-gurus-and-storytellers” here.

The tour starts here

Welcome!  I am a capacity building and writing consultant based near Portland, OR.  My goal for 2013 is to transition away from grant writing and more towards web-based content development, social media, and research. My LinkedIn profile has more details on my background.  I also have a now-dormant blog on parenting  children with special needs,  A Different Nest.  You can find my posts here.

A new year, a new blog, created to organize and  and share information on how social media can and does help non-profits be more efficient, robust and successful.  I learn best by doing, so at the risk of being “meta” – I am learning more about social media by doing more social media.